Owning a business and operating the business profitably is called Entrepreneurship. It not only involves being on your own to run a business, but it is the ability to take some calculated risks in order to be profitable. Being profitable is not a destination but is a journey, as one needs to be profitable at all times. Customer needs and demands are constantly changing and there is no business that can run without the intervention of technology. Technological changes are really rampant and radical in many of the industries. These dynamics of business poses greater pressures on an Entrepreneur. Running
